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Hey Mighty Wallet Retailers,
2020 is the 15th Anniversary of when I first invented the Mighty Wallet. In all those years I have never increased the retail price.
Due to rising costs of the Tyvek® material (over 15 years), new duties and customs fees and general rise in the cost of doing business, I have to raise the price of the Mighty Wallet to the industry standards for retail products.
Over the years our costs have gone up and up. I never wanted to change the retail price but due to additional costs of duties significantly increasing this year, it’s made the $15 retail unsustainable.
Before implementing this change I surveyed over 450 customers last year and asked them what they thought the ideal price of the Mighty Wallet should be. The result supported the price increase with a weighted average retail value of $17.12
By setting the new retail at $17.95, and offering our retailers an $8.50 wholesale price it gives you a better than keystone margin while also remaining competitively priced.
I hope you can support me with the first Mighty Wallet price increase in 15 years.
Inventor & Founder